Case study

La Referència del Penedès: website, tickets and door with Festejar

La Referència del Penedès, a nightclub in Vilafranca del Penedès, sells tickets for its events on its own website, lareferenciadelpenedes.com, and checks people in with the Festejar Equip app.

La Referència del Penedès website built with Festejar, on its own domain

Not a pilot: it already sells tickets

in sales
€150,000+
in sales
tickets bought
7,500+
tickets bought

In the first 6 months of operation, with La Referència del Penedès and Village Vilanova.

What they use

  • A website on its own domain: agenda, shop, gallery and partner venues
  • Tiered ticket sales
  • Guest lists at the door
  • The Festejar Equip app for scanning
  • Live sales dashboard

One afternoon at the door

At Turbo Tarda with RF and Gasulina, the scanner dashboard recorded 787 of 814 tickets validated and 289 of 397 guest list spots, with the entry peak between 19:00 and 19:30.

Scanner dashboard with scan progress for tickets, guest lists and passes, plus the entry timeline

Sales, before the night

The dashboard shows how visits and purchases come in during the days before each event, and when sales peak.

Chart of visits and purchases for an event, hour by hour

Frequently asked questions

What does La Referència del Penedès sell with Festejar?+

Tickets for its events and merch from its shop, all on its own website.

How does it run the door?+

With the Festejar Equip app, which validates tickets and guest lists with a phone.

Where can I see the website?+

At lareferenciadelpenedes.com.

Want to see it with your own events?

Tell us how you sell today and how many events you run. We'll set up the website with your real events, with no commitment.